馃煝Revenue Growth+10.0% MoM5-10% targetKeep investing in new patient acquisition. Track which services drove Dec growth and double down on those.
馃煝EBITDA Margin31.1%13% peer medianProtect this margin. Resist discounting. Model the impact before adding staff or equipment.
馃煝Patient Return Rate91.5%58% peer medianDocument what's driving loyalty. This is your competitive moat, so protect it.
馃煝Google Search ROAS3.82x> 3.0x = strongShift more budget to Google Search and Instagram. Those are your two best-performing channels right now.
馃煛Membership Revenue %8.9%9.8% peer medianLaunch or promote a membership tier. Even converting 10% of one-time patients to members could add $2-3K/mo in recurring revenue.
馃煛Provider Comp %23.9%Target < 26%Review comp structure annually. Tie bonuses to profitability, not just revenue.
馃敶IV/Wellness Churn92.7%Target < 50%Create an IV membership package. Position as ongoing wellness, not one-time treatment.
馃敶Retail Churn77.3%Target < 40%Set up auto-replenishment reminders at 75% product life. Offer 10% subscription discount.
馃敶Facebook Ads ROAS2.03x> 3.0x = healthyAudit Facebook creative and targeting. Reallocate budget toward Google Search and Instagram.